Why We Struggle to Say No: The Power of Reciprocity

Salesperson: “Free chocolate sample?”Me: “Okay.” (bites, oh they're good!)Salesperson: “They’re on promo.”Me: “Hmm. No thanks.”Salesperson: “They might sell out.”Me: "Okay, fine." (now $25 poorer with 3 packs of chocolates that I didn't need and even know they existed 90 seconds ago) Familiar? Of course. I bet you've been in this kind of situation, especially when doing the grocery shopping. At first, we … Continue reading Why We Struggle to Say No: The Power of Reciprocity